Wednesday, 10 February 2016 14:02


Updated Dec. 2015

Position summary:
Working in conjunction with Senior Director of Development and Corporation Communications and other members of WNED | WBFO senior staff, the Director of Corporate Communications role is to successfully develop and execute all aspects of a comprehensive corporate communications plan, ensuring high quality, well-known identities for the WNED|WBFO stations, initiatives, organization and partnerships.

Responsibilities Include:
Develop and execute WNED | WBFO’s branding, positioning and image strategies. Through effective multi-media, strategies create brand identity and distinctive image that accurately reflects the scope, quality, reach and impact of all WNED|WBFO services.

Maintain and/or develop strong relationships with media, community leaders, public broadcasting peers and national organizations (on both sides of the border) in order to advance the mission and goals of WNED | WBFO.

Promote and enhance WNED | WBFO’s lesser known brands (ThinkBright and Well/ WORLD and Jazzworks) through effective marketing and communication strategies.

Establish WNED | WBFO as a national content provider within the public broadcasting industry and national media. Oversee all web, social media, advertising, promotion, graphics, and publicity activities for WNED-TV’s national productions.

Oversee all aspects of the creation and final production of the organization’s digital member guide, WNED | WBFO Magazine.

Work with Membership staff to create and launch a new “members only” section of the site.

Actively promote WNED | WBFO program content in a variety of formats, especially taking advantage of new technologies and trends in social media advertising (through Facebook, Twitter, YouTube, Instagram, station Apps and utilizing e-newsletters, e-blasts, web, etc.)
Work with Development Division on creation of the yearly WNED|WBFO Annual Report and various “one sheet” descriptive materials about the organization as a whole (all stations) and its individual local program productions.

Hire, train and manage department staff and manage overall budget. Serve as member of the President’s staff and perform other duties as assigned.
Manage booking and installation of exhibits that display in WNED | WBFO’s Horizon’s Gallery

Seek out and host promotional screening events for various PBS, NPR, APT, etc. series/programs. These will be live studio events that are FREE to the general public.[ NOTE: promotional event list must be coordinated with Fundraising Events Department in order to determine which are to be free and which are to be ticketed events.] Additionally, coordinate WNED | WBFO presence at many WNY and Southern Ontario regional festivals (i.e. Taste of Buffalo, Allentown Art Festival, TIFF, etc.)

Qualifications & Education Required:

• Bachelor’s degree required; communications, journalism or broadcasting preferred.
• Minimum of 5 years’ management experience is preferred, ideally in media and/or non-profit setting.
• Deep interest in and commitment to lifelong learning.
• Experience managing staff, budgets, timelines and strategic plans.
• Excellent written and verbal communications skills.

Published in Jobs

Position: Managing Editor, Great Lakes Regional Journalism Collaborative
Location: WNED | WBFO, Buffalo, NY

Position Summary

WNED | WBFO, Buffalo, WXXI, Rochester, and ideastream, Cleveland are seeking an experienced journalist to lead the Great Lakes Regional Journalism Collaboration, funded by a major grant from the Corporation for Public Broadcasting. The Managing Editor is responsible for the editorial strategy and journalism of the collaboration and for the overall management of the project. This includes managing reporters at three stations and other staff to accomplish the objectives of the RJC and managing all components of the RJC.

Duties and Responsibilities

  • Develop and implement the editorial focus of the RJC; design and execute all aspects of the editorial process;
  • Oversee management of the RJC to ensure that all of the contractual requirements and deliverables are met with CPB, other funders and partners;
  • Develop a content and distribution strategy to include broadcast, online, digital, social media and community engagement;
  • Work with other public media outlets in the Great lakes region as resources for production of stories for the RJC and distribution of stories created by the RJC; work with national program partners to develop stories for national distribution;
  • Direct and coordinate the work of assigned reporters including training needs; coordinate closely with News Directors from the three stations on reporter and station schedules;
  • Works with reporters to develop stories, edit scripts and integrate audio components in ways to enhance storytelling quality and consistency;
  • Work with management of the RJC and stations to develop strategies and partnerships with community organizations and funders to ensure the sustainability of the RJC.


  • Minimum five years professional journalism experience, with some management experience preferred
  • Experience as a reporter, editor or news director
  • Experience with broadcast reporting and editing as well as knowledge of digital, social media and community engagement
  • Demonstrated experience and ability to make solid news judgments and ensure application of high journalism standards
  • Ability to work in a collegial environment with partners, stakeholders and community groups
  • Minimum bachelor's degree required


Published in Jobs
Friday, 22 January 2016 15:44

Radio News Producer/Reporter/Host

Position Title:            Radio News Producer/Reporter/Host

Department:              WBFO

Reports to:                 News Director

Status:                         Full Time, Non-Exempt

Date:                           January 21, 2016


The Radio Producer/Reporter/Host serves as news producer for the Morning Edition shift on WBFO with responsibility for coordinating news coverage, writing news stories, delivering news stories as needed, setting up live interviews, and supporting the Morning Edition host. The position also serves as news reporter and as on-air news host as scheduled.


  1. Serve as news producer for Morning Edition including researching, writing and compiling news stories, scheduling live interviews, and supporting the Morning Edition Host/Anchor.
  1. Coordinate and update stories and feeds from overnight.
  1. Coordinate and update traffic, weather and other regular elements during Morning Edition.
  1. Provide real time feeds of news material to the web site and social media outlets.
  1. Serve as news reporter during other parts of the days.
  1. Serve as on-air host for assigned shifts.
  1. Prepare and update morning news stories for use during later shifts.
  1. Serve as back-up host for other shifts.


  • At least three years on-air broadcast news experience
  • Previous on-air hosting and reporting experience
  • Demonstrated ability to write and edit news copy
  • Strong interviewing skills
  • College degree
  • Demonstrated ability to work under deadline pressure
Published in Jobs
Tuesday, 15 December 2015 16:42

Director of Human Resources

WNED Job Description

                        Position Title: Director of Human Resources

                        Department: Finance & Administration

                        Reports to: Sr. VP, Finance & Administration/CFO                 

                        Date: December 1, 2015

                        Grade: 25

                        Status: Part-Time, Exempt

Position Summary:                                                                                                                                                                                                               

The Director of Human Resources, in consultation with WNED|WBFO leadership, directs all activities pertaining to recruitment, staffing, termination, employee recognition, performance management/leadership development, employment policies, employee relations and compensation.

Essential Duties:                                                                                 

  1. Oversees recruitment activities for all categories of employees in consultation with the department managers and vice-presidents. Ensures EEO/FCC rules are followed and requirements are met. 
  1. Identifies, evaluates, recommends and implements training initiatives, wellness programs, annual award recognition programs, performance reviews, employee social events, and recruitment strategies.
  1. Evaluates and recommends modifications to existing benefits, compensation practices and employment policies and procedures development.
  1. Provides value-added professional human resource guidance to staff.  Presents recommendations and suggestions to management for resolving employee issues.

Other Duties:                                                                              

  • Oversees and directs the development and administration  of the Human Resources Department annual budget
  • Coordinates and hosts quarterly staff advisory committee meetings
  • Attends and participates in professional group meetings; stays abreast of new trends and innovations in the field of Human Resource management
  • Maintains personnel files; is responsible for records of personnel transactions such as hires, promotions, payroll notices and job changes
  • Coordinates, in conjunction with Payroll & Benefits Administrator, open enrollment period

      5. Performs special assignments as directed by WNED|WBFO’s Leadership.

Key Competencies: 

  • Maintain the utmost confidentiality in dealing with employee records and business information
  • Strong knowledge of federal and state employment laws and regulations
  • Excellent written and verbal communication skills
  • Good motivational, conflict resolution and problem solving skills
  • Strong relationship management skills to work effectively with senior executives
  • Tactful, diplomatic, collaborative demeanor


  • Bachelor’s Degree in Human Resources or related field with a minimum of five years experience in human resources both in a generalist role and in a management level position
  • Public broadcasting and/or non-profit experience, a plus


Published in Jobs
Thursday, 13 March 2014 14:30

Director of News & Public Affairs

Position Title:      Director of News & Public Affairs

Department:        WBFO Radio

Division:              Radio Broadcasting

Reports to:          Chief Program Officer

                Status:                 Full-time, Exempt

Date:                    March 7, 2014



I.                   Summary:  


The News Director is responsible for the management of WBFO Radio and the news department and ensures the highest journalistic standards and public service ethics are met. Supervises all news gathering activity, in charge of day-to-day operations of the newsroom, and sets policy & procedures for news department staff.  The News Director is responsible for overseeing the news and public affairs content of local programs produced by WNED-TV. Working with senior management, creates and implements the vision, strategy and plan to enable WBFO to be a valued and critical community news and information service. Works with other departments on cross platform projects related to news and public affairs, creating high quality news and information programming for broadcast, web and mobile.


II.  Duties & Responsibilities:                                                                             % Time Spent


  1. Oversees the operation of WBFO, including the full day program                            70%

schedule, local programming and production, and the 24/7 news gathering

operation; oversees all WBFO new and digital media activities; maintains

budgets, develops procedures & policies for station operations, evaluates

staff development & performance; schedules staff; makes hiring

recommendations;  plans and administers departmental and project budgets;

works with development department to coordinate on-air fund drives. 


  1. Establishes and maintains partnerships with other news and community                  5%

organizations to further WNYPBA goals, serves as primary contact with

NPR and other public radio entities, and represents WBFO at community

and professional events.


  1. Serves as a member of the President’s Staff, taking part in regular                           10%

meetings, discussions and reviews of overall organizational activities

and operations; participates in strategic planning and annual planning

for WBFO and other departments and activities.


  1. Oversees content and editorial standards for WNED-TV news and public              15%

affairs programs including community forums, long form interviews,

debates and other news and public affairs programs.


Qualifications & Experience:


·         Significant journalism and reporting experience with demonstrated skills in writing, reporting and editing procedures.

·         Experience in maintaining the high journalistic standards including objectivity, balance and fairness.

·         Minimum 4-6 years of public radio experience including management or supervisory experience, but will consider combination of public and commercial radio experience.

·         Strong communications and leadership skills with a demonstrated ability to work with internal and external partners and the ability to lead, train, grow and motivate staff.

·         Knowledge of online news platforms and production.


·         Bachelor’s degree from accredited university in journalism, broadcasting or related field.

Published in Employment
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