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Thursday, 17 July 2014 14:12

Corporate Development Sales Representative

WESTERN NEW YORK PUBLIC BROADCASTING ASSOCIATION

WNED                        Buffalo / Toronto 

WNED is currently accepting applications for the position of Corporate Development Sales Representative.  The job description is shown below.  Interested applicants may submit cover letter & resume to: This email address is being protected from spambots. You need JavaScript enabled to view it. OR mail to: WNED HR Dept., 140 Lower Terrace, Buffalo, NY 14202.  WNED is an equal opportunity employer committed to excellence through diversity.

Position Description

 

Position Title:  Corporate Development Sales Representative

Department:    Marketing & Sales

Reports To: Vice President of Marketing & Sales

Status:             Full Time, Exempt

Summary:

The Corporate Development Sales Representative is responsible for securing revenue from broadcast, online, sponsorship events and other media opportunities as they become available, from local, regional and national business accounts. The Corporate Development Sales Representative must possess the skill and desire necessary to develop new revenue accounts, and submit weekly and monthly reports of local sales activity to the Vice President of Marketing & Sales.  Must meet and surpass budgetary and non-budgetary goals.

Job responsibilities include but are not limited to:

  • Maintain monthly and quarterly sales pacing to reach annual sales budgetary goals
  • Prospect for new leads and potential underwriters, advertisers, production funders direct and through advertising agencies in the business community locally, regionally and nationally
  • Initiate and obtain meetings for relationship building resulting in sales proposals with prospects and current underwriters in the business community locally, regionally and nationally
  • Use audience research and data to include in presentations, creating and proposing multi-platform sponsorship opportunities for potential and current clients
  • Attend client lunches/dinners and community outreach initiatives where applicable
  • Participate in on-going sales training
  • Stay abreast of market trends and competitive activity in commercial and public radio, television and online media sales
  • Help secure funding in conjunction with other departments as opportunities are presented
  • Comply with all WNED/WBFO policies and guidelines
  • Work with Vice-President of Sales and Marketing to obtain on-air and web copy approval
  • Use of a computer, telephone and other office and/or broadcast equipment; possessing the ability to communicate effectively through a variety of methods is required
  • Ability to work extended hours as needed, including some evenings and weekends
  • Submit weekly and monthly reports as required of local sales activity and projections to the Vice President of Marketing & Sales.
  • Other duties as assigned

 Qualifications:

§  Bachelor’s degree or satisfactory equivalent experience required

§  Minimum 2-3 years of media sales experience required; radio, television, online or print sales preferred

§  Requires prior experience building and maintaining relationships with both internal and external contacts

§  Excellent negotiation and decision-making skills required

§  Excellent communication and presentation skills—both oral and written—with an impressive reputation for building and maintaining relationships with people at all levels of an organization, across a diverse range of cultural, generational, ethnic, racial, educational and social backgrounds

§  Verifiable track record of successful sales

§  Requires a passion for generating new business, excellent customer service skills

§  Must be results-oriented, self-motivated and professional with impeccable business ethics

§  Proficient user Microsoft Office products required

§  Positive, can do attitude

§  Ability to multi-task

§  Work under deadlines

§  Requires the intellectual and emotional depth, maturity, self-confidence and superb interpersonal skills to work effectively and/or interact with other underwriting staff, executives at WNED/WBFO, board trustees, clients and vendors as needed

§  Participate in station membership drives and other events as required

 

§  Clean driver’s license 

Last modified on Thursday, 17 July 2014 14:25

About Radio

Classical 94.5 WNED-FM is the area’s 24-hour classical music service. The station harbors an ongoing broadcast and production relationship with the Grammy award-winning Buffalo Philharmonic Orchestra. The new series “Young Performers” features the most accomplished, young regional musicians who are achieving positive and cultural contributions through music.


WBFO-FM 88.7 continues to produce award-winning news that makes it one of the top news stations in the area. The station is dedicated to providing the best in local news coverage to compliment national and world coverage from NPR and the BBC. Unique programming on the WBFO-FM 88.7 includes “Innovation Trail,” “Theatre Talk,” as well as Jazz and Blues music, and the station regularly files reports for NPR.